Courtney Cochran ’01, M.B.A. ’05

Panelist for The Good Life

Profiled in Vogue and Business Week as a stylish and savvy young sommelier, 33-year-old Courtney Cochran channels her unique understanding of what’s hot in wine onto the page as well as at her popular wine events. She is the author of the Hip Tastes Blog, and the book, Hip Tastes: The Fresh Guide to Wine. In addition to being named the Georges Duboeuf Wine Book of the Year, the book received glowing praise from Today Show wine critic Edward Deitch and the San Francisco Chronicle.

Cochran is also Founder and Principal of Your Personal Sommelier in San Francisco, a business through which she provides personalized sommelier services to individuals, corporate clients and restaurants. In this capacity, luxury lifestyle publication C Magazine called Cochran “San Francisco’s Most Wanted Wine Guru.” She counts among her clients Amgen, Deloitte & Touche, McKinsey & Co., Bain & Co., Google, Yahoo!, eBay, Cisco Systems, IBM, Wells Fargo Bank and many others.

Cochran has also been profiled in Domino, Daily Candy and Haute Living, and discussed wine on numerous television and radio networks including ABC, NBC, Fox, NPR and Martha Stewart Living Radio. She is the lead wine columnist for – the web’s most popular online wine travel resource with 3.5 million page views monthly – and SF Eater where her column is called “The Swill” and has 45,000 visitors daily. In print media she has written about wine for Maxim and the San Francisco Chronicle.

In addition to two sommelier certifications, Cochran holds an M.B.A. from the UCLA Anderson School of Management and an undergraduate degree in English from UCLA.

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Wining and Dining
Photo courtesy of Lisa Thompson
UCLA Magazine
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